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Women And Apps That Take the Lead at Google I/O 2015

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Women And Apps That Take the Lead at Google I/O 2015Google’s I/O 2015 was a feast in many ways. Highly praised for the novelties and quality of the soon-to-come updates, attendees were also enchanted with the keynote speakers line-up.

It seems Google went a long way from its 2013 edition of the developers’ conference and highly emphasized the fantastic role women are going about in the tech industry.

Among other logistics aspects that made a strong female presence felt, it was simply the speakers’ line-up that got all the attention and praise. No less than three of the presenters were women.

Ellie Powers, the Lead Product Manager, gave attendees quite some insight into Google Play for Families. Jen Fitzpatrick eagerly talked about the bandwidth connections and the need to be trimmed and made functional in the developing world.

And, the absolute star of the talks, Aparna Chennapragada, the Product Director of Google Now introduced the new, the better, the smarter and faster Now on Tap.

Before we launch into describing what Now on Tap brings into our connected lives, let’s quickly remember that Brillo took the limelight for a while as well. This is Google’s new smart-home service.

Jump also made it to the front in the aftermath of Google I/O 2015, with thousands of twitts and shares of the news. Jump is joining the race of 3D VR content generating and promises to be in for the long haul.

Google Now however, or Now on Tap as it will be henceforth known, made it to the front on the race and captivated everyone’s attention.

The new service now integrates 100 different services according to Chennapragada, making it really easy for users to find out everything they need with just one tap and a Google card providing all the magic answers.

Some argue that Now on Tap marks the end of a certain segment of the app market. For now, it is safe to say that it simply brings users back to the Google-reigned web.

Drawing information primarily from Google Maps to know where you are exactly, Now on Tap adds knowledge driven by a knowledge graph that contains information on anything you need or you don’t even know you need in that specific location.

It is true that once Now on Tap becomes a usual, the need to swap from one app to another to find dedicated information on a movie for instance might become a bit of nuisance. All information will be hosted and provided by Google.

The main point of upgrading the service that has been on the market for three years already is to make it both smarter and faster and readily available in any given location and situation. Integrate reminders, plan, find information, make your Android operated device remember it and enjoy the ride.

All of it without the need the close other working applications and services or browsers.

Information becomes easily available and easily to juggle with, tailored to your own specific needs.

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